The experts use this SEO tool to find the best keywords and run analysis reports on backlinks and SERP (Search Engine Results Page). Their Rank Tracker tool helps you easily determine your ranking while tracking your improvement based on one key metric. Plus, if that’s not enough, you’ll get a ton of new keyword ideas to help you rank your website even higher. The platform offers a freemium model, with a free version that gives access to basic features and paid plans starting at $139.95/month. While it’s an investment, the depth of insights and breadth of tools make it one of the top choices for businesses that want a serious, long-term SEO strategy.
SEO Content
You get three daily searches with a free account; anything beyond that requires a paid subscription. Gain insights from free SEO tools that can enhance your optimization in 2025. Improve your keyword research and website visibility at no cost. MarketMuse analyzes your site’s content alongside top-performing competitors to identify content gaps, topic opportunities, and areas for improvement. It generates detailed content briefs, complete with suggested subtopics, relevant questions, and keyword usage, helping you build more authoritative and well-rounded content.
- While it won’t replace dedicated SEO platforms entirely, it dramatically speeds up your writing process.
- The interface is refreshingly clean—no more getting lost in a maze of complicated charts and graphs.
- It connects with the website you are trying to audit, uses GA and GSC API to fetch data from both ends and creates comprehensive reports for individual URLs on the website.
- We tapped HawkSEM SEO manager Mackenzie Doyle for her expert insights on the top SEO tools she recommends so you can rise to the top of the search engine results page (SERP).
Masters In Marketing
These tools can measure the position of the keywords on which your website ranks in search engines. Tracking your website and keyword rankings is an essential part of the SEO process. The tool “spiders” your site, finding broken links, missing meta descriptions, duplicate content, redirect errors, and other on-page problems that can hurt your SEO performance. It also checks technical elements like XML sitemaps, robots.txt directives, and response codes. Unlike cloud-based SEO platforms, Screaming Frog runs directly on your computer, allowing real-time access to crawl data as it’s collected. New users may feel overwhelmed at first because of the volume of data available and the number of tools packed into the platform.
Simply enter the keyword, topic or subject of your video and TubeRanker will suggest trending tags which closely matches the keyword. In such a case, choose the pages with the best content and update them. Set up 301 redirects for the pages you do not want your audience to see and point them to the relevant key SEO Anomaly hubs. The key term here is ‘relevant.’ The 301 redirects should point to thematically relevant hubs.
I have found both of these tools to be useful, so it’ll probably come down to budget and preference as to which one you pick. One of my favorite features in Clearscope is how it shows you exactly which pages are losing traffic. This could indicate that now is the perfect time to publish a guide, blog post, or landing page about that keyword.
SeoClairty leverages AI to automatically filter data into meaningful groups. This feature could save you hours and puts actionable information front and centre. While it is an all-in-one SEO tool, it differs from tools like Ahrefs and Semrush.
If you like basing your SEO strategy on keyword intent, WordStream’s free resources are worth considering. It’s ranked as the #1 platform for AI SEO and is built to write and optimize for search engines with unparalleled ease. Merkle provides access to a variety of other free SEO tools through technicalseo.com. This includes a robots.txt tester, hreflang tags tester, and sitemap generator.